Monday, May 17, 2010
Growth: Distinctiveness Double the Pleasure Triple the Growth
Would you ever open an identical fast food restaurant down the block from a famous one? No? It happens all the time and we wonder why business failures are at an all time high. The economy may have some responsibility but there are many businesses out there that are flourishing despite the economy yet have the same economic realities. What sets these companies apart is the distinctiveness they created in their business and about there business. These companies changed the experience for the better thus attracting customers easier. Learn what distinctiveness does and how it works. Request a copy of the article "Distinctiveness: Double the Pleasure Triple the Growth.
Wednesday, May 12, 2010
Hello and Welcome
Hello and welcome to my new blog. This is the place where we'll discuss client acquisition and then how to protect them and you. Many people ask me why I chose to get involved in what appears to be two very different disciplines. It confuses them understandably so.
To answer it succinctly, in professions like medicine, accounting, law, finance, and banking the ability to grow is predicated on the ability to meet a large amount of regulatory requirements. Developing new business, expanding old business, bringing in new clients can't be accomplished without first making sure the organization legally can. So that means we must protect what we grow. That's how it all started.
In other industries the ability to accept credit cards, to cater to customers and expand purchases, means you must also be able to follow PCI compliance. To sell cars you must follow privacy laws such as Sarbane Oxley or Graham, Leech, Bliley. So as you can see, it's not so far fetch to think that what you grow you must protect. They may be two different activities but in a lot of cases they must also be enacted simultaneously.
It's my desire to offer you information on both subjects. So for now, on Mondays we'll spotlight growth and on Thursdays we'll focus on protection.
Right now my activities center on identity theft and fraud. Even though identity theft is about someone's personally identifiable information, it affects businesses, the community, and individuals alike. So I have two questions for you.
1) How do you value your personal identity? and 2) What do you value about your personal identity?
To answer it succinctly, in professions like medicine, accounting, law, finance, and banking the ability to grow is predicated on the ability to meet a large amount of regulatory requirements. Developing new business, expanding old business, bringing in new clients can't be accomplished without first making sure the organization legally can. So that means we must protect what we grow. That's how it all started.
In other industries the ability to accept credit cards, to cater to customers and expand purchases, means you must also be able to follow PCI compliance. To sell cars you must follow privacy laws such as Sarbane Oxley or Graham, Leech, Bliley. So as you can see, it's not so far fetch to think that what you grow you must protect. They may be two different activities but in a lot of cases they must also be enacted simultaneously.
It's my desire to offer you information on both subjects. So for now, on Mondays we'll spotlight growth and on Thursdays we'll focus on protection.
Right now my activities center on identity theft and fraud. Even though identity theft is about someone's personally identifiable information, it affects businesses, the community, and individuals alike. So I have two questions for you.
1) How do you value your personal identity? and 2) What do you value about your personal identity?
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